WHAT'S NEW

If you own a website, you know it takes a lot of work to groom it and grow it. Stagnating websites – or those websites not maintained and essentially left to die a slow death on the Internet – can actually cause harm to your company and its reputation. If your existing content is not adding to the quality of your brand or your recognition online, a good place to start is by updating the content. You must fix content when it’s no longer working as intended, and this is done by redirecting the content or repurposing it as new…

As the owner of your own company, or as someone working for one, you know the importance of online marketing. However, sometimes that knowledge and your budget just don’t seem to match up. Content marketing is a big part of your online marketing allocation, yet many companies don’t invest enough in it. You may not be sure where to allocate funds to ensure how successful niche content marketing can occur. It’s a simple fact that traditional advertising is no longer as effective as it used to be. However, content marketing is growing at a remarkable rate, giving your business the…