Articles by Nathalie Moreno

How to Keep Your Blog a Little Bit Country… and a Little Bit Rock and Roll

How to Keep Your Blog a Little Bit Country… and a Little Bit Rock and Roll

Whether you write about family, baking, SEO, content marketing, country and rock ‘n’ roll music, or automobiles, your company’s blogs should follow a common theme to stay on track and on task. It’s important to balance content that is informative yet engaging to keep readers coming back time and again. In keeping your business relevant on the web and building brand trust with customers, you’ll need to structure your blog in a way that manages both information and compelling copy to retain your valued followers. Importance of your Blog More […]

Featured User of the Week – Triangle House Hunter

This week, our Featured User is Ryan Cassidy representing his company Triangle House Hunter. Triangle House Hunter is an agency taking an innovative approach to real estate. Ryan is currently in the market himself for quality content that focuses on information pertaining to specific neighborhoods. Ryan was kind enough to take some time to answer a few questions and allow us to get to know him and his company a bit better. Continue reading find out exactly what he’s looking for when he requests content. What is the name of […]

Your Blog is Not Beyonce’s New Album — It Needs Promotion

Your Blog is Not Beyonce’s New Album -- It Needs Promotion

Blogging is one of the best ways to generate new leads and drive traffic to your website. If you do not adequately promote your blog, it can sit statically on the Internet. You need to make sure you are an aggressive blog promoter if you want to gain attention with your blog. Use these tips to start generating more traffic for your blog — or you can release a post in the middle of the night in hopes that it will become the most widely read blog on the internet […]

Featured Editor of the Week – Tawny Case

Featured Editor of the Week - Tawny Case

I am especially honored this week to be able to introduce one of our own team members, Tawny Case. Tawny is not only fun and a complete pleasure to work with, but she is a concise and thorough editor. She has been with Content Runner since the very beginning and has contributed to numerous areas of the website including dialogue for alerts, communication with Writers, and making sure our developer, Matt, stays on task. Okay, that last part is far from the truth, but Content Runner could not operate as […]

Don’t Leave Home Without It: Why Your Blog is Vital to the Success of Your Business

Don’t Leave Home Without It: Why Your Blog is Vital to the Success of Your Business

One of the best things a company can do to improve their relationship with customers is to spend time focusing on developing quality content. A large number of companies will spend a great deal of time on social media to connect with their customers, but they fail to foster relationships through the content they provide. Content is essential to your company as it gives your customers something to look forward to reading and sharing with their network. Content on your blog relates to blog posts, podcasts, videos, and other content […]

FEATURED USER OF THE WEEK – SUPERLATIVE INTERNET

FEATURED USER OF THE WEEK – SUPERLATIVE INTERNET

This week we have the pleasure of featuring our good friend and colleague, Matt Cassarino of Superlative Internet. We have asked Matt to answer a few questions to get a better idea of what he is looking for when he places an order for content. In addition to quality content and attention to detail, Matt values strong communication skills that will ensure everyone involved in the project is on the same page. He also wouldn’t mind a trip to In-N-Out every once in a while. Matt — I feel your pain. What […]

5 Ways to Make You a Successful Content Manager

5 Ways to Make You a Successful Content Manager

Being a successful content manager takes dedication, patience and perseverance. There are many places where you can find inspiration, from social media and news outlets to regular content scheduling. The web content manager is responsible for writing, editing and organizing the content appearing on a website, working with other members of the team to maintain the company’s site standards and achieving outreach and awareness through newsletters and promotions. They must implement changes to layout as needed, oversee content production, grow a writer base, and manage multiple projects simultaneously. At its […]

Sub-Headers Matter: Organizing Your Company Blog

Sub-Headers Matter: Organizing Your Company Blog

It is important to format content properly as many individuals searching the Internet do not thoroughly read through data online. Those that do examine their content can have a hard time following the direction of the data if it is not clearly organized and defined. The written piece must be first organized in the mind of the author before it can be understood in the mind of the reader. An outline can often help with this organization, with the categorized items then becoming the sub-headers. Section Headers in Action  It […]

Featured User of the Week – Tank Marketing

While we have been giving Users the opportunity to learn more about our Writers and their experience, we would like to give Writers the chance to learn more about the Users they write for. This week, we are featuring owner of  Tank Marketing, Rich Bernstein. Rich has answered a few questions on behalf of his company in order for Writers to get a better idea of the type of content Tank Marketing is looking for. Seeking content from a variety of niches, he gives Writers room for creativity and  offers advice for […]

Get Yourself Noticed: How to Construct the Perfect CV

Get Yourself Noticed: How to Construct the Perfect CV

If you’re a Writer, then you fully understand the importance of getting your name out there and snagging the perfect job. While networking and samples of work are great tools for getting hired, your biggest asset is your resume. Your resume should stand out, place your best qualities forward, and make employers want to hire you. Read on for how to create the perfect resume: Promote Yourself The purpose of your resume is to promote your strengths, and to highlight your talents, abilities, and experience. You want to include anything […]