It is hard to understand the impact of social media, especially if you’re still developing a strategy, and made even more difficult if you aren’t already an avid tweeter, poster or blogger. But in today’s ecommerce market, it is an essential part of engaging your audience and getting people to read your content. What good is content if you have no way of promoting it? If you are diving into content marketing, be sure to integrate social media. If you include it in your plans from the beginning, it is […]