content calendar


How to Build a Content Calendar

How to Build a Content Calendar

Communication is a challenge for any marketing team, especially when people have different schedules and some team members work remotely. One way to improve workflow and visualize how content will appear over the next several months is to build a content calendar. If this sounds like a task you just don’t have time for, consider how much effort you put into making lists, sending emails, and calling other team members to stay on track with planning and posting efforts. It also forces you into a mindset of forward thinking rather dealing with the stress of missed deadlines due to a…