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It’s 2017. Why Aren’t You Publishing Social Posts Yet?

It’s 2017. Why Aren’t You Publishing Social Posts Yet?

It would be a rare marketing agency that didn’t know about the importance of social media posts. The problem is, many don’t have the time to create and publish posts consistently or even know where to begin. Many marketers also don’t completely grasp the purpose of social media posts. They might assume that promoting their company or client’s company is the only reason to publish posts on Facebook, Twitter, Linked In, and other social sites. However, building brand awareness, loyalty, and customer relationships is just as important. What Types of Content Interests Your Followers? People follow your company’s social networking…

You May Not Like Social Media, But You Still Need to Use It

You May Not Like Social Media, But You Still Need to Use It

It is hard to understand the impact of social media, especially if you’re still developing a strategy, and made even more difficult if you aren’t already an avid tweeter, poster or blogger. But in today’s ecommerce market, it is an essential part of engaging your audience and getting people to read your content. What good is content if you have no way of promoting it? If you are diving into content marketing, be sure to integrate social media. If you include it in your plans from the beginning, it is […]