According to rapidpressrelease.com, a press release announcing an event is more likely to contain errors than any other type. One reason for this is that people confuse a press release with a business flyer, which is more informal. Regardless of the specific event, people writing a press release should stick to the same basic format. Keep in mind that the purpose of a press release is not to provide readers with every possible detail. The point is to provide just enough information that a reader will follow-up with the client to learn more. It should be direct, to the point,…