When it comes to publishing blogs and articles online, great content is only the beginning. You also need a high quality image that relates to your content and visually appeals to your readers. Jeff Bullas, a social media, content, and digital marketing expert, states that articles with an accompanying photo get a whopping 94 percent more views than those without. If that’s not enough to convince you, here are some other statistics:
- 60 percent of consumers state they are more likely to contact a business when an image shows up with content in search results.
- If you post the article or blog to Facebook, you can expect a 37 percent higher interaction rate if it includes a photo compared to text alone.
Perhaps you already understand the importance of quality photos but don’t know where to find them or can’t afford the plans you have run across. Below are some recommendations from Content Runner staff and clients that may work for you as well.
High Quality Stock Photo Sites
Each of these sites has millions of photos listed in dozens of different categories. Photographers must apply to the site and have each individual photo approved by quality control staff before it is available for sale. After one of our writers has delivered your content, we recommend checking out the following sites to find an accompanying photo:
Yay Micro: Yay offers customers the option of buying image deals or a credit package. Since there is no minimum purchase requirement, you can buy one image or thousands at a time. Prices range from $1.95 to $3.00 for high quality images. Another option is to sign up for a subscription billed at $9.90 per month. This entitles you to unlimited stock image downloads. Yay also offers a free trial and a money back guarantee.
iStock: iStock offers flexible plans to meet the needs of your business. With the pay per download option, you can purchase credit packages starting at one credit and going all the way up to 300 credits. Prices range from $12 for one credit to $2,400 for 300 credits, with the per credit cost decreasing the more you buy at one time. iStock also offers the Essentials and Signature subscriptions. The Essentials subscription is $40 a month for 10 images or $90 a month for 50 images. You will find higher quality photos in the Signature subscription with rates of $99 per month for 10 images, $149 per month for 25 images, and $399 per month for 250 images. Team and custom subscriptions are also available.
Free Digital Photos: As the name implies, you can download images from this site free of charge. When doing so, you are limited to a small, low-resolution image that is 400 X 266 pixels. You also need to publish the contributor’s name along with the photo. Additional options include a small photo with no attribution required for $3.00, medium photo of 640 X 425 pixels for $5.00, large photo of 1024 X 680 pixels for $8.00, and a high-resolution image of 3162 X 2100 pixels for $25. The Free Digital Photos website offers the option to purchase an extended license for anyone who is interested in marketing products with the downloaded photo. The cost is $75.
Morgue Files: Morgue Files is another free stock photo site that allows you to download photos at no cost as long as you publish attribution. The site also contains a portfolio section with photos of higher quality and at a higher resolution. When you choose an image from the portfolio section, it takes you to another site to purchase it. Each individual site determines prices and image sizes.
Dreamstime: Dreamstime offers over 38 million stock photos and no daily limits on downloads. You have the option of selecting a credit package or a monthly subscription. Credit packages range from 11 credits for $14.99 to 2,000 credits for $1,760. Custom credit packages are available as well. Subscription options start at a cost of $35 per month for five images. The price you pay for up to 750 images per month depends on whether you choose monthly, quarterly, bi-annual, or annual billing. Costs for this subscription package range from $147 to $215.
Too Busy to Choose Your Own Photos?
One of the things that sets Content Runner apart from similar sites is that we allow clients and writers to form a mutually satisfying working relationship. We don’t limit that to only producing content. If you’re strapped for time but still want to include quality photos with the article or blog post your writer produced for you, consider asking him or her to do it instead. You can include this expectation as part of the compensation you offer or ask your writer to select a stock photo after establishing a level of trust.
We do recommend that you check with the stock photo site you use to see if there are additional charges to provide the writer with access to your account. If you need additional recommendations or advice, don’t hesitate to reach out to our staff.